Аbout the communicative potential of colormarking
https://doi.org/10.17021/2712-9519-2026-2-55-62
Abstract
The goal of the article is to reveal the communicative value of colormarking of people and its interpretational potential. The colour indicators of phisical condition of people in Russian language are considered, among them the health indicators are analyzed. The experiences of Polish language are used for the goals of contrastive analyze. The terms of color in anthropocentric paradigm is analyzed in their function of the communicatively and socially relevant indicators of the different physical states of people. There is presented intraand interlingual comparison of terms of color usage. The color terms’ syncretism and the ways of its elimination are indicated. The article ssian is addressed to the teachers of Russian and foreign languages, general and contrastive linguistics, terminology and communication studies.
About the Author
V. G. Kulpina
Institute of Scientific Information for Social Sciences (INSIOSS of RAS)
Russian Federation
Russian Federation
Kulpina Valentina Grigoryevna, doctor of philology, associate professor, leading researcher
Moscow
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Review
For citations:
Kulpina V.G. Аbout the communicative potential of colormarking. Linguistics & education. 2026;6(2):55-62. (In Russ.) https://doi.org/10.17021/2712-9519-2026-2-55-62
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